How to make money from one of the greatest
... and least-understood ... business-building
secrets of all time
Hi again,
If you want a fast, easy and painless way to increase
your online profits – even if you’re on a tight budget
– then these 5 proven techniques will help you do just
that.
Most small
business owners don't have any idea of how to use the
Internet. They truly are turning their backs on one of the
greatest business building secrets the World has ever
seen.
My goal is to
help you to master marketing online as it applies to your
specific business niche. I'm happy to answer your
questions if you have any, so please let me know what
problems you are facing and I'll help you find a solution.
Side Note
- If you would like to get in touch to discuss having your
Solo Build It website built, call me on 61755432004 or 07
55432004 within Australia. Or Use
This Form to get in touch now.
Just let me know
a little about your business and your website plans and
I'll get back to you with a preliminary proposal ... then
we can take it from there.
OK, here's a summary of what you will be learning from the
email messages I'll be sending you over the next 5 days...
1)
Ask your customers and prospects what they want to buy
from you ... and then sell it to them
This is so easy
it should be self evident ... but unfortunately, most
people in business get this completely backwards.
They come up with
what they think is a great product or service and then
they burn lots of energy trying to shove it down people's throats ... then they
can't work out why they can't sell their wonderful gadget
or service.
Before you offer
to sell people anything, ask them what they
want first. Then either go out and either
find the product to satisfy their needs or create it
yourself.
Don't guess what
people want ... ask first!
2) Use Audio on your
website
One of the most powerful additions you can use on any
website is audio. Tests by some of the Worlds leading
marketers have proven that audio on a web
page can increase your response rate by hundreds of percent
... it's definitely worthwhile doing it.
I use Instant
Audio, but Armand Morin's Audio
Generator is also very good.
3)
Capture
your visitors name and email address before you let them
see what your website offers
Your website content has
value (or at least it should have value).
You shouldn't just be
giving everything away without receiving something in
return. Just as Armand did above, get a name and some
contact information from your visitors before you let them
into the main part of your website.
The biggest mistake I see 95% of website owners doing
is paying for visitors to come to their site and then not
capturing their names and email addresses.
Notice the offer that Armand made to you when you
arrived at his website ... you have to give him your name
and email address, or else you don't get to see the sales
letter for the product ... this page converts over 40% of
the people who visit into subscribers ... you can do this
too.
Now it's a little different when you are getting free
search engine traffic.
These visitors can come in on any
page from anywhere to read your content - you don't have
any control over that.
That's fine.
But if you are paying for the traffic
arriving at any page of your website, or if you have
articles written and placed in article directories, or if
you've exchanged links with other webmasters ... and these visitors
are coming to a landing page on your site ...
you should make them give you their name and
email address before you give them access to your great
content.
No name and email
address = no entry. That's how it is.
4) Put your picture on your
website
No matter what you look like, put a picture of yourself
on your website. It's proven to increase the response rate
of your offers, no matter what you sell.
People will
realize there's a real live person who owns your website
and they'll be able to relate to you much more closely if
they know what you look like ... put your picture on your
website.
5)
Integrate your website and online marketing activities
into your offline marketing
You can make a
fortune by using the easy follow up mechanism of email to continuously
follow up with your prospects and customers.
Most sales occur
after the 5th contact with you - you should be using email
as one of your follow up mechanisms to keep in touch with
your list of customers and prospects so that when they are
ready to buy your offer is right in front of them.
Email is a very
inexpensive way of automating your follow up with the
people on your database and reaping huge additional
profits from your list. Start building an email list today
and following up with everyone on that list at least once
a week.
Your accountant
and bank manager (not mention your customers and your
spouse) will love you for it ...
OK, that's if for
the summary of the first 5 conversion strategies I'm going
to share with you.
Tomorrow in your
email box you'll receive more information on the first
strategy ... asking your customers what they want to
buy.
It's such a
simple and powerful technique it's amazing that most
business people don't do it .. but you will, starting from
tomorrow.
Then you'll
receive regular messages expanding on the summaries of
each technique outlined above. Remember, if you have any
questions, please let me know by using the Contact
Form.
OK, that's it for
today. If you'd like to
read more, below are several articles I've
written on using the web to gain an advantage over your
competitors, create additional streams of revenue, raise
profits and improve your businesses bottom line.
Please feel free
to read them ...(by the way, these articles will open in a new window)
Selling
Hardgoods online can help to increase your bottom line
profits
Michelle's
Story looks at how a young mom takes her dream and
builds a profitable business
Local
Business Marketing Online is a case study of how a
group of small business owners fought off a larger
Service
Business Marketing Online can really increase your
bottom line profits if done correctly
Thankyou
Notes can help you to bond with your existing and new
customers alike
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I
hope you enjoy reading these articles. I'll be sending you
lots of information over the next few months to help you
make maximum money from your business.
If you have any
questions about anything to do with your website or
websites in general, or would like to learn more about
having a SBI website build for you, please call me (Outside Australia)
on 617 55432004 or within Australia on 07 55432004.
I'd
be happy to talk with you about your plans for your
business or your website (I just love talking about this
stuff...;-)
Or
you can always email me any time by using the Contact
Form.
I
wish you every success, until next time,
Warmly,
Rocky Tapscott
SBI
Certified Webmaster
P.S. And
don't forget, if you would like to get in touch to discuss
having your Solo Build It website built, please call me on
61755432004 or 07 55432004 within Australia. Or Use
This Form to get in touch now. Just let me know a
little about your business and your website plans and I'll
get back to you with a preliminary proposal ... then we
can take it from there.
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