Perfectly Optimized Pages For
Your Solo Build It
Today we're going
to look at how you can have perfectly optimized pages that
both Yahoo and MSN absolutely love.
I've touched on
this in an earlier lesson but judging by the questions
I've received, I thought I'd better give you some examples
and elaborate on the strategy so you know for sure how to
set your pages up.
I've used this
exact same method of building optimized pages for my sites
for over 3 years and no matter what happens or how these
search engine's change their algorithms, I have pages that
continue to rank well.
Of course, it's
not always the same pages that rank well...but over the long haul, my
average visitor numbers continue to rise.
I've shared some
of my system in the .PDF eBook called Superchargesbi
you received as a bonus, but I haven't included the whole
story there...today I'm going to share the missing link
that most people just don't get about making their pages
But before we go
on, I've got a favor to ask.
Please do not
share this information with anybody.
I've kept it to
myself and only shared it with a few close friends for
years because if everyone starts using it then it will
simply lose it's effectiveness but it can make a huge
difference to your website's profitability if used
keep this to part of the coaching course to yourself and use
this strategy to build your own pages only, OK?
First up, please take two minutes to listen to a brief audio
introduction to this system so you understand the big picture of what we are
trying to achieve here and why less keywords per page is better and more
effective than more.
You can listen by clicking on the play button below -
some examples of the search engine rankings I've been able
to achieve for my sites using the techniques you'll learn
today to give you an idea of what's possible..
course I can't guarantee that you'll achieve the same
results, but these screen shots speak for themselves...
first 5 screen shots are from my www.just-german-shepherds.com
Solo Build It website.
1 - Here's one of my pages that ranks at number 2 out
of 986,000 pages for the keyword phrase german
shepherd dog names.
2 - Here's a page that ranks number 2 out of 15,500,000
pages for the keyword phrase female
3 - This page ranks number 1 out of 498,000 competing
pages for the keyword phrase female
german shepherd names...
4 - The page below ranks number 2 out of 1,510,000
competing pages for the keyword phrase german
5 - This page ranks number 1 out of 14,400,000
competing pages for the keyword phrase male
6 - And finally, from a client's website, this page
ranks number 1 out of 1,710,000 competing pages for
the keyword phrase romantic
could show you a lot more examples of pages that rank
very well on Yahoo (and on MSN as well), but you get the
let's get to work on doing this for your website's pages...
you build each page using the Block by Block page builder,
you have several boxes where you put your File Name, Page
Title, Keywords and Description.
are key components of your page's optimization and can
make a huge difference to the rankings your website will
what your new page will look like...
We'll use my Male Dog
Names page as an example so you get the idea of what you
need to do for your own pages. Just
copy this formula and you'll see the results.
Here's what the
page looks like after I inserted the relevant information -
Step 1 - File
Name. Use an on-topic file name that matches the theme
of your website. In this example, my page is called
Step 2 - Page
Title. Use your main keyword for this page TWICE in
the Title Tag. This will boost your Search Engine rankings
as your page will be seen to be much more on-topic
than many others.
This is your
Search Engine listing's headline, so make it compelling so
your searcher wants to click on your listing. It's one
thing to have your page ranking well, but if nobody
clicks, it's not much good to you.
Step 3 -
Keywords. Put your primary keyword first and
don't use any more than three or four additional keywords.
This keeps the page tightly focused and on-topic.
Step 4 -
Description. Use your primary keyword TWICE in your
page's description as well. Once at the start and again
later in the copy. Try to put your other keywords in there
as well IN THE SAME ORDER as they are in the Keywords box.
description compelling so your searcher wants to click on
your listing over all the others demanding her attention.
Again, this is your websites 'Ad' so you need to create a
desire in your reader to visit your website so you can
capture her name and email address for follow up later.
Your page is now
set up behind the scenes, now for the content your
visitors will actually see when they arrive.
Step 5. Your
Content. Your on-page content needs to follow along
using the same formula as we used to set up the fields
Include your main
page's keyword in the first, second and final paragraphs
of your body copy, as well as several times throughout
include your other supporting keywords in these same
paragraphs in the same order as they appear in your
Keywords box to get the most mileage out of everything you
Read through my http://www.just-german-shepherds.com/male-dog-name.html
page and see how I set this up. Model this page for yourself
and your pages will be perfectly set up for Yahoo and MSN
and your rankings should start to improve over time.
It's not an
overnight thing though, as it can take time for your pages
to rank well.
best performing page was on German shepherd pictures but
it has since gone down in the rankings (it's still OK) and
others have taken it's place. Overall my traffic numbers
continue to show a steady improvement as one page takes
over from another to be the traffic leader.
I hope this
lesson has filled in the missing pieces on how to get the
most out of your page optimization. If you have any
questions, please let me know and I'll be happy to help.
Don't miss the
next lesson where we'll be looking at what you can do to
protect yourself from other people who may want to bring
your Internet empire crashing down and steal your ideas.
This is vitally important so you won't want to miss this instalment.
Until next time,