"Do
You Sell Hard Goods Rather Than Digital Products And Want
To Know How To Use The Internet To Increase Sales?"
By Paul Crane and
Rocky Tapscott
If you sell a downloadable
product, then Clickbank is the obvious current choice for
order fulfillment.
If
you can build a site wrapped around your theme, visitors will come. Of
course, first you have to build content to attract and
PREsell those visitors.
But what if you a small business or a craftsman that
creates/manufactures/retails your own hard goods (i.e.,
products that you can actually touch and that you ship --
non-digital products)? For example...
-
an artist who
paints oceanfront landscapes
-
a small business with a niche toy product
-
a craftsman who creates
unusual wooden gifts
-
an ironworker who designs ironwork
sculptures
You need traffic.
First, PREsell with content, then sell to those
warm, Pre-sold visitors. The basic concept, as with any
product or service or whatever you want to sell, remains the
same...
1) Develop your own site in the niche that you know
and love.
2) Fill that site with high-value content.
3) Use that content to attract your own
niche-targeted traffic.
4) Build a following through your own e-zine.
5) Use your e-zine and site content to PREsell your
targeted visitors. And finally...
6) Convert that Presold, warm, willing-to-buy traffic
into sales of your product.
7) Diversify your revenue plan to include other
models (ex., Adsense, affiliate income, services, etc.), all
related to your theme.
Solo Build It! is the perfect choice for local Businesses
that want to build a website that does all these things and
brings in free targeted traffic from the search engines 24
hours a day, 7 days a week.
And now, with SBI! E-commerce, you can...
-
Get
your own merchant account (in USD, CAD, pounds, or EUROs).
-
Clear
credit cards in real-time, with sophisticated fraud
screening (PRE-order, DURING, and POST-order).
-
Find
your product's perfect price (don't leave a penny on the
table).
-
Sell
and ship your product.
-
Do
it all through the power of your very own 2-tier, customizable affiliate program.
-
Use
the enhanced, multiple e-zine capability to reach customers
and affiliates whenever you like.
-
Manage
and track your growing business with extensive
"reporting and managing" back-end tools.
Simply
create great products, get paid by credit card in real-time,
boosted by thousands of affiliates who refer traffic to you,
and enjoy the rewards of your labor.
SBI! E-commerce is one way to go. In addition, here's an article that shows
how you can "plug and play" other
hard-goods-selling services into SBI!
and start selling, right now.
(You can literally plug
hundreds of services into your theme-based content site and
start selling immediately... but build your traffic first --
that's the foundation.)
If
this article has got you thinking, and you would like some
more ideas on how you can use the Internet to build your business, then...here's
what to do next.
I've has developed a “30 Minute
Website Strategy And Marketing Tune-Up” which is conducted over the telephone
or via Skype. Here is what we accomplish together in this fast-paced, zero-nonsense session:
• Niche Overview And Evaluation: No matter
whether you have a mature website or are just about to start out on your online
adventure, this niche market overview and evaluation will uncover overlooked
ideas and monetization options you may not have considered
• Traffic Generation Strategies: Lying awake at night worried about
getting more people to your website ? You are not alone...
I've been able to help hundreds of clients clear this hurdle with advice and
strategies that can save you money and boost your long term returns. You're
guaranteed to get several ideas that you can use immediately to take your
business forward.
• Increasing Website Conversions: It's
one thing to have people coming to your website. It's another to make them leave
their cash with you as they pass through. We'll look at specific strategies you
can use in your business to suck more money out of your website visitors day in
day out...
The 30 Minute Website Strategy And Marketing Tune-Up is conducted by me
personally. So far I've worked with more than 100 website owners and helped them
to consistently get more out of their websites.
Please be assured that this consultation will not be a thinly disguised sales presentation; it will consist of the best intelligence
I can give you in a thirty minute time span. There is no charge for this call,
however the call must be strictly limited to 30 minutes.
This consult will typically take place within 1 week of your confirmed booking. To secure a time for this consultation,
please
complete this application form and we will advise you regarding available time slots.
You will also be provided with a pre-consultation questionnaire that will prepare both you and
I to get maximum value in the shortest amount of time.
I'm looking forward to speaking with you shortly,
Warmly,
