"Do You Sell Hard Goods Rather Than Digital Products And Want To Know How To Use The Internet To Increase Sales?"

By Paul Crane and Rocky Tapscott

If you sell a downloadable product, then Clickbank is the obvious current choice for order fulfillment.

If you can build a site wrapped around your theme, visitors will come. Of course, first you have to build content to attract and PREsell those visitors.

But what if you a small business or a craftsman that creates/manufactures/retails your own hard goods (i.e., products that you can actually touch and that you ship -- non-digital products)? For example...

• an artist who paints oceanfront landscapes

• a small business with a niche toy product

• a craftsman who creates unusual wooden gifts

• an ironworker who designs ironwork sculptures

First, PREsell with content, then sell to those warm, Pre-sold visitors. The basic concept, as with any product or service or whatever you want to sell, remains the same...

1) Develop your own site in the niche that you know and love.

2) Fill that site with high-value content.

3) Use that content to attract your own niche-targeted traffic.

4) Build a following through your own e-zine.

5) Use your e-zine and site content to PREsell your targeted visitors. And finally...

6) Convert that Presold, warm, willing-to-buy traffic into sales of your product.

7) Diversify your revenue plan to include other models (ex., Adsense, affiliate income, services, etc.), all related to your theme.

Solo Build It! is the perfect choice for local Businesses that want to build a website that does all these things and brings in free targeted traffic from the search engines 24 hours a day, 7 days a week.

And now, with SBI! E-commerce, you can...

• Get your own merchant account (in USD, CAD, pounds, or EUROs).

• Clear credit cards in real-time, with sophisticated fraud screening (PRE-order, DURING, and POST-order).

• Find your product's perfect price (don't leave a penny on the table).

• Sell and ship your product.

• Do it all through the power of your very own 2-tier, customizable affiliate program.

• Use the enhanced, multiple e-zine capability to reach customers and affiliates whenever you like.

• Manage and track your growing business with extensive "reporting and managing" back-end tools.

Simply create great products, get paid by credit card in real-time, boosted by thousands of affiliates who refer traffic to you, and enjoy the rewards of your labor.

SBI! E-commerce is one way to go. In addition, here's an article that shows how you can "plug and play" other hard-goods-selling services into SBI! and start selling, right now. (You can literally plug hundreds of services into your theme-based content site and start selling immediately... but build your traffic first -- that's the foundation.)

If this article has got you thinking, and you would like some more ideas on how you can use the Internet to build your business, then...here's what to do next.

I've has developed a “30 Minute Website Strategy And Marketing Tune-Up” which is conducted over the telephone or via Skype. Here is what we accomplish together in this fast-paced, zero-nonsense session: 

• Niche Overview And Evaluation: No matter whether you have a mature website or are just about to start out on your online adventure, this niche market overview and evaluation will uncover overlooked ideas and monetization options you may not have considered

• Traffic Generation Strategies: Lying awake at night worried about getting more people to your website ? You are not alone...

I've been able to help hundreds of clients clear this hurdle with advice and strategies that can save you money and boost your long term returns. You're guaranteed to get several ideas that you can use immediately to take your business forward.

• Increasing Website Conversions: It's one thing to have people coming to your website. It's another to make them leave their cash with you as they pass through. We'll look at specific strategies you can use in your business to suck more money out of your website visitors day in day out... 

The 30 Minute Website Strategy And Marketing Tune-Up is conducted by me personally. So far I've worked with more than 100 website owners and helped them to consistently get more out of their websites. 

Please be assured that this consultation will not be a thinly disguised sales presentation; it will consist of the best intelligence I can give you in a thirty minute time span. There is no charge for this call, however the call must be strictly limited to 30 minutes. 

This consult will typically take place within 1 week of your confirmed booking. To secure a time for this consultation, please complete this application form and we will advise you regarding available time slots. 

You will also be provided with a pre-consultation questionnaire that will prepare both you and I to get maximum value in the shortest amount of time.

I'm looking forward to speaking with you shortly,

Warmly,