How Do I Become An Expert In
My Solo Build It Niche?
Question - I've decided on the niche
market I want to build my Solo Build It website around. The problem is that
while I do know a bit about this market and I'm passionate about it, I'm not
what you'd call an expert.
How can I quickly become an expert in my chosen market?
Answer - The fastest way of becoming an
expert in your chosen niche is to go to Amazon.com or your local book store, buy
at least 8 books on your chosen topic, and read them.
It won't take you very long to realize that you are in fact an expert in that
market, and you'll feel confident that you can help people solve their problems.
As I've mentioned to students on several occasions, people looking online for
solutions to their problems aren't usually just looking for 'information'. What
they really want is 'advice'.
To give valuable advice in most markets, you need to be somewhat of an expert
or at least have a good knowledge of what people in that market are looking for.
Reading 8 books on the topic will give you everything you need to know.
Be careful though that you don't give advice in markets where it's either
illegal or where you can potentially be sued.
It's one thing to give specific advice to somebody who's trying to teach his
bird to talk. If at the end of the day his bird won't say anything, he's not
likely to take legal action against you.
It's something quite different to give financial, legal, or accounting advice
to somebody you don't know who just happens by your site.
Always be careful not to give advice in any market where you run the risk of
having legal action taken against you. It's OK if you're licensed in a certain
area and give advice to people one-on-one but if you're not, tread carefully.
Hope this helps,
P.S. Got a Solo Build It Question? Ask
me here. Got problems getting the most out of SBI? Grab
my free coaching course here.
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